Last week in our Self Publishing series we talked about the Book Cover, the first (and oftentimes only) chance for a book to make an impression on a potential reader
But what happens after the cover catches the reader’s attention?
Jilly’s post on Monday about the Dreaded Synopsis got me to thinking about some of the other elements you need in order hold a reader’s attention, once you’ve caught it
Loglines, taglines, high-concept – these are all tools that can help you position (and market) your story to your audience. Although we are looking at this through the lens of self-publishing, they are important regardless of the publishing path you choose. Continue reading