In this era of self-publishing, where anyone can sell their book on Amazon, Kobo, iTunes, etc., it’s important to differentiate yourself from the masses. To separate the wheat from the chaff, so to speak. A key way to do that, aside from writing a freaking fantastic book and paying for professional book editing, is to have your cover professionally designed by someone who knows what they’re doing. That last part is key and bears repeating in big, bold letters:
by someone who knows what they’re doing
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