Justine: When Family Crisis Puts the Kibosh on Writing

44725499 - vintage stop sign on city asphalt floor.We’ve all had (or we likely will have) a situation where our writing has to take a back seat to life…whether it’s our own health that we must cater to, a family crisis or tragedy, or the care of a loved one.

The latter has been my situation for much of July. I had grand goals of getting the second half of my Beggars Club Series Prequel finished and ready for distribution, flipping the switch on my website for a go-live date no later than August 1st, and finishing the storyboard for my book His Lady to Protect so I can cultivate the 467th draft of it into something that resembles a book.

I got nothing done.

My mom’s health took a quick decline Continue reading

Justine: A Lesson (or at Least an Exercise) in Author Branding

41323542 - brand branding marketing commercial name conceptI really don’t like branding. At least the coming-up-with-it part. Just to set the proper expectations. Some people go nuts for this kind of stuff. Not me.

What you read below is my lesson/exercise in personal branding. I am no expert, that’s for sure, so caveat emptor. I knew after deciding to self-publish that I’d need to rebrand myself, and I’m oh-so-lucky that I attended an awesome Damon Suede (DS) seminar last weekend on marketing and branding.

Brand new author brand? Here I come!

One of the key things that we learned from Damon was Continue reading

Justine: Making Your “Alpha Male” More Like Nature’s Alpha Males

We all know what sort of man an alpha male is…strong, usually buff, definitely tough, and the one who gives orders, not takes them. He typically gets what he wants when he wants it, and if he’s threatened, he’ll go up against that threat, even if it means getting physical.

The trope of the alpha male is alive and well in many romances these days. But is that what nature intended when she created alpha males? Continue reading

Justine: My Decision to Go Indie

jackrusselIn my long-ago, faraway dreams (reality check: when I started writing in earnest 5 years ago), I had always intended to be traditionally published. In fact, if you looked at my goal wall displayed prominently in my office, the goal right smack in the middle (after writing a good book and before being a bestselling author) was “traditional publication” with logos of some of the big publishing houses. I was always so certain of it…publication, that is, even knowing much of that decision was out of my hands.

Over time, I became a lot less certain. Things started happening…fellow Eight Lady Jeanne won the Golden Heart (which used to be carte blanche in terms of getting an agent/editor), but no one picked her up (she has since decided to go indie. Yay Jeanne!). Last September, I went on a writer’s cruise and the editor expounded on the genres that she couldn’t buy…historicals being one of them. I was unnerved by that, but didn’t let it deter me. Continue reading

Justine: Intellectual Property Questions – Follow-Up

flag and gavel

In case you missed it, the last time I blogged, I did a Q&A with Greg Ourada, an intellectual property attorney with Hill, Kertscher & Wharton, LLP in Atlanta, GA. He answered questions about copyright, trademark, registered trademarks, and several other related topics. You can view that post here.

A few commenters had follow-up questions and I have the answers.

Before we begin, though, a disclaimer: The responses below are general in nature and should not be considered legal advice.  Due to the highly fact-specific nature of copyright and trademark issues, you should contact an attorney if you require specific legal advice regarding a particular matter.

Now, your follow-up questions! Continue reading

Justine: Your Intellectual Property Questions Answered

copyrightWhat a week it’s been in the romance writing world! In case you missed it, there is a huge uproar over #cockygate, or the trademark of the word “cocky” in a romance series.

Background: Faleena Hopkins, the author of several books that have the word “Cocky” in the title, recently received an official trademark of the word “cocky” in a romance series in both regular and stylized (meaning in a specific font) form from the US Trademark and Patent Office. You can view her filings here and here.

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Ms. Hopkins’ stylized trademark of the word “cocky.”

Ms. Hopkins has threatened other writers whose book titles also contain the word “cocky” with a lawsuit if they don’t change their titles. She’s also reported some authors to Amazon, telling the Zon that the authors were in violation of her copyright. Amazon took down the offending books at once. Romance Writers of America has hired an IP attorney and has asked Amazon to reinstate the take downs pending a legal challenge (Amazon agreed), and former IP attorney-turned-writer Kevin Kneupper has come out of retirement to Continue reading

Justine: Protecting Your Work Before You Copyright It

79097750 - autorship word cloud concept. vector illustrationThis past Friday, I attended a free webinar by the folks who do Masterclass (I had previously taken James Patterson’s class on writing and Aaron Sorkin’s class on screenwriting). The topic of the webinar was protecting your intellectual property before you copyright it, and it was presented in large part by folks who work for the Writer’s Guild of America West (WGAW…there is a sister organization, Writer’s Guild of America East. They do the same thing, but the organizations do not share information with each other).

I had always thought the Writer’s Guild was for screenwriters only, but it turns out any artist – as long as they can put their idea/story/script/play/lyrics on paper – can have their intellectual property protected. This topic is relevant to me right now because Continue reading