There’s been a lot of buzz here on the blog lately about upcoming book releases from several of us here at 8LW, This includes my own Victorian Romance series, with the opening novella tentatively slated for a late October release. One of the realities of publishing these days, whether via the traditional route or self-publishing, is the requirement for authors to market their own books. With that in mind, expect to hear a lot about book marketing here on the blog over the next several months to a year.
Today, I’d like to look at one of the basic marketing building blocks every writer needs that has dominated my brain-space for the last several days: the pitch. You’ve probably heard of it. But what is a pitch? How do you use it? And is it really necessary?
That last question is the easiest to answer: YES!
I’m going to glom together the answers to the other two questions because, in reality, there are different types of pitches, and they’re used for different purposes. Continue reading
Sometimes when writers are neck-deep in our own ideas and stories, we turn to other fiction for a mental reboot. Other times, it’s non-fiction, perhaps craft books. For the past week, I’ve been thumbing through Lisa Cron’s Wired for Story and Story Genius as I continue developing a novel with her brain science technique. For fun, I’ve been reading Stephon Alexander’s The Jazz of Physics. (Yes, that really is what passes for fun in my world.)
When I need a quicker fix, a quick shot of creative inspiration, or just a boost in the will to go on (because some writing days are just So. Damn. Hard.), I like to visit some familiar haunts on the web. A few posts have really struck a chord with me these past few weeks. If you feel yourself needing a boost, check out these articles for yourself, and poke around these sites – there’s so much good stuff to discover!
Arghink. This is the blog of Jennifer Crusie, mentor of the 8LW crew. Jenny’s blog is always chock full of great information, fun, and community, but recently, she’s also been sharing early drafts and revisions of her WIP. And it is as amazing as it sounds. Ever the teacher, Jenny is also sharing the way she approaches revisions. Continue reading