Justine: A Lesson (or at Least an Exercise) in Author Branding

41323542 - brand branding marketing commercial name conceptI really don’t like branding. At least the coming-up-with-it part. Just to set the proper expectations. Some people go nuts for this kind of stuff. Not me.

What you read below is my lesson/exercise in personal branding. I am no expert, that’s for sure, so caveat emptor. I knew after deciding to self-publish that I’d need to rebrand myself, and I’m oh-so-lucky that I attended an awesome Damon Suede (DS) seminar last weekend on marketing and branding.

Brand new author brand? Here I come!

One of the key things that we learned from Damon was Continue reading

Jilly: Season of Fruitfulness, 2017

It’s October already. How did that happen? What do you absolutely, definitely, non-negotiably intend to get done before the end of the year?

I’m not one for new year’s resolutions, but I do like to end the year with a feeling that I’ve achieved something, finished something, made some progress. So I usually take stock around now, at the beginning of the fourth quarter, and set myself some objectives for the next three months.

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Elizabeth: Ah-ha Moments

Last week’s RWA Conference in Orlando was a bit unusual for me.  I’ve been to writing conferences before and I’ve even heard some of these same speakers speak before, but what was different this time around is that, when the end of the conference rolled around on Saturday afternoon, I was actually a little disappointed that it was all over.

That never happens.

A number of things made this conference a little different, not the least of which was that Michille and actually I got to meet one of our blog followers live and in person.  Writing here on the blog can feel pretty anonymous, so it was very exciting to have a follower recognize us and seem so pleased to meet us.  We only wish we had had the presence of mind to take a photo.

My primary reason for attending this year’s conference was to spend some quality time with the rest of the Eight Ladies, and we definitely did that.    Over the course of almost five days together, there was plenty of time to talk story, to brainstorm, and to plot and plan.  As I had hoped, that left me re-motivated to get back to work on my current mystery draft.  It was also nice to get some confirmation that the story seems to be heading in the right direction, especially since I was starting to feel like I was losing my grasp on the plot.

Equally helpful Continue reading