If I had to take out a personal ad to describe my current writing dilemma, it would go something like this: Multi-genre author with deep-seated issues around choosing book titles seeks readers with sharp, intuitive minds to help choose an appropriate marketing title for a book going out on submission.
You can probably see where this post is going. You, dear readers, are the sharp, intuitive minds in question. A few weeks ago, I didn’t realize I’d need your help, as I was merrily skipping down the primrose path with my beloved working title for a soon-to-be-submitted story nestled safely in my blue and yellow basket. (Yes, metaphorical Nancy is a weird amalgam of different fairytale characters. And she skips. Just go with me on this one.)
Then approximately a week and a half ago, I was on a video chat with Jennie Nash, one of my writing mentors, and a few other people when the conversation turned to submitting manuscripts to agents and editors. Jennie mentioned the importance of having an email subject line that captures the recipient’s attention. Since most query emails will have the prescribed subject line “Query: Book Title,” that means a marketing book title – without the benefit of a full book cover to convey genre and tone – might carry more weight than the final title on a published book. The title needs to convey Continue reading
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