Jeanne: What’s in a Blurb?

Blurb WriterAs I mentioned in last week’s progress report, I hired the inimitable Kat Sheridan to write back cover copy for The Demon Always Wins. 

Although it’s possible to write your own cover copy, and many writers do, I find it difficult to get the proper distance from my work to do that well. Kat is great at what she does, and really reasonable. Even at minimum wage, I would have spent more trying to write the thing myself.

So, I went online and filled out her Standard Fiction Work Order. It asks for title, author, short description and then descriptions of the two main characters, along with any additional characters the author deems worthy of blurb space. Continue reading

Michaeline: Did you know about Book Week?

Scheherezade in the House!! (image via Wikimedia Commons)

Want a chance to dress up like Harry Potter? Or Matilda? Or Cordelia Vorkosigan after her infamous shopping trip?

Australia is the place to be!

Today is the last day of Children’s Book Week, and I stumbled upon the whole concept only yesterday on The Guardian website. There, they had several cute pictures of kids dressed up for the Book Week parade. A little research showed me that it was held in Australia, and seems to be a tradition of some years. And adults get into the act, as well! I found a 2017 picture of librarians dressed as handmaids, Harry Potter characters, Hobbit characters, and even a where’s Wally. Are the X-files serialized? Fox Mulder and Dana Scully were there, too! (The Canberra Times)

What a wonderful tradition! Imagine that you are in Australia. It’s nearing the end of winter, and you get the chance to dress up as a favorite character. Who would you choose? You can add any restrictions you feel necessary. Links to that book on Goodreads are welcome!

Me? I think I’m feeling rather Nanny Ogg-ish this year! So many great characters to choose from, though – I’m going to pay more

There is some speculation that these girls might be getting their Shakespeare on. (Image via Wikimedia Commons)

attention next year!

For more information about Children’s Book Week, check out the Children’s Book Council of Australia’s website. http://cbca.org.au/cbca-childrens-book-week

Nancy: Selling Your Book in 150 Words

There’s been a lot of buzz here on the blog lately about upcoming book releases from several of us here at 8LW, This includes my own Victorian Romance series, with the opening novella tentatively slated for a late October release. One of the realities of publishing these days, whether via the traditional route or self-publishing, is the requirement for authors to market their own books. With that in mind, expect to hear a lot about book marketing here on the blog over the next several months to a year.

Today, I’d like to look at one of the basic marketing building blocks every writer needs that has dominated my brain-space for the last several days: the pitch. You’ve probably heard of it. But what is a pitch? How do you use it? And is it really necessary?

That last question is the easiest to answer: YES!

I’m going to glom together the answers to the other two questions because, in reality, there are different types of pitches, and they’re used for different purposes. Continue reading