Not so much in-person bookshop browsing, because right now that’s off the menu for most of us. But reading an excerpt on an author’s website, or using the Look Inside feature on the world’s most powerful online bookstore.
How often do you think reading a sample persuades you to buy a book, or makes you decide to move on to something else? I never used to bother with it, but a few years ago, after a particularly long series of dud purchases, I gave it a go. Now I’d never buy without trying.
I was thinking about samples this morning, after I discovered a brand-new reason not to buy. I saw a strongly positive review of a new-to-me author on a site I follow. The cover was great, and I loved the premise. The story sounded smart, original, quirky, just what I was looking for. So I headed over to the Zon and checked out the sample.
Have you ever tried food or drink that was delicious on the first mouthful, tasty on the second, fairly nice on the third, but by the fourth or fifth you never wanted another bite and a sixth would have made you gag? It was like that.
The story was told in first person, through the eyes of a smart, potty-mouthed, strongly opinionated character. The inciting incident was impactful and well told. The writing was super-strong. It was just too voice-y for me. If they’d cut off the sample at the end of the first page, I probably would have bought the book. By the end of the third page, I was done. I didn’t even read to the end of the sample or check out the reviews.
After thinking about it for a while, I decided it was a great Look Inside, because I bet the right reader would have devoured that sample and probably gone on to love the book. And the story promise was strong and clear enough for me to discover that I wasn’t that reader.
Do you read samples?
Have you gone on to buy (or not buy) based on what you read? Can you remember why?